UX CASESTUDY
Zahsr Inc (MyNeurologist.com)
Redesigning MyNeurologist.com for Clarity, Trust, and Accessibility
ROLE
UX Designer
TIMELINE
12 Weeks
TEAM
Interdisciplinary design team
PLATFORM
MyNeurologist.com (Web & mobile)
METHOD
UX Audit
Information Architecture
Website & its pages Iterations
Visual System Design
Logo Exploration
SCOPE
Homepage
Navigation & Sitemap
Content Hierarchy
Visual Identity
Design Recommendations
[ 1 ]
Overview
A strategic redesign for a healthcare education platform, not just a visual refresh.
[ About ZAHSR Inc ]
ZAHSR Inc is a healthcare technology company focused on developing patient-facing digital tools. Their flagship platform, MyNeurologist.com, serves as an educational resource for patients and caregivers navigating neurological conditions and treatments.
[ The Platform ]
MyNeurologist.com aims to bridge the gap between complex medical information and everyday understanding. The platform provides educational content, condition overviews, and resources to help patients make informed decisions about their neurological care.
Why This Project Mattered
Healthcare platforms carry unique responsibility. When patients seek information about neurological conditions, they're often anxious, overwhelmed, or in crisis. A confusing interface doesn't just frustrate, it can delay care decisions and erode trust in medical guidance.
[ High Level Outcomes ]
Complete
Refined
Established
High-Level Outcomes
Delivered
[ 2 ]
Problem
[ Understanding the Problem ]
Before proposing solutions, we needed to understand exactly where the existing experience was failing patients.
01
Information Overload
The homepage presented too much content without clear hierarchy. Patients couldn't distinguish between primary educational content and secondary resources, leading to decision paralysis.
[ Impact ]
"Patients left the site without finding what they needed"
02
Weak Visual Hierarchy
Typography, spacing, and color usage didn't guide the eye naturally. Important calls-to-action competed with decorative elements, and content sections blended together without distinction.
[ Impact ]
"Critical health information was buried or overlooked"
03
Navigation Confusion
The site structure didn't match how patients think about their care journey. Categories were organized around medical terminology rather than patient needs and questions.
[ Impact ]
"Users couldn't find relevant content for their specific condition"
04
Trust and Credibility Gaps
The visual design didn't project the authority expected from a medical resource. Inconsistent styling and dated aesthetics undermined confidence in the information quality.
[ Impact ]
"Patients questioned whether the site was a legitimate medical resource"
The original experience (left) created cognitive overload, the redesigned approach (right) prioritizes patient clarity.
[ Why These Problems Are Critical in Healthcare ]
In E-commerce, a confusing interface means a lost sale. In healthcare, it can mean a patient who delays seeking treatment, misunderstands their condition, or loses trust in medical guidance altogether.
Neurological conditions often affect cognition itself. A platform serving this audience must be exceptionally clear not just adequate.
The existing site created friction precisely where patients needed simplicity. Our audit revealed that the issues weren't cosmetic; they were structural barriers to care.
This insight shaped our approach: the redesign needed to address architecture and hierarchy, not just aesthetics.
[ 3 ]
Design Strategy
Rather than jumping to screens, we established clear principles to guide every design decision.
[ Core Design Principles]
Clarity First
Every element must earn its place. If something doesn't help patients understand their care options, it gets removed or simplified.
Trust Through Design
Visual credibility is earned through consistency, quality, and restraint. The design must feel as authoritative as the medical content.
Calm Over Noise
Healthcare contexts demand calm interfaces. Reduce visual stimulation, increase breathing room, and let content speak.
Key Constraints
Existing content structure couldn't be completely rebuilt
Technical implementation would be handled by separate team
Timeline limited scope to homepage and core navigation
Must accommodate future AI-powered features
Prioritization Approach
Homepage clarity as primary focus, it's where trust is built
Information architecture before visual polish
Systemic solutions over one-off fixes
Handoff quality equal to design quality
[ 4 ]
Design Execution
Translating strategy into tangible design decisions across architecture, interface, and visual systems.
[ Information Architecture ]
The original site structure organized content by medical specialty. Our restructured architecture prioritizes patient journey, what they're looking for, not how doctors categorize it.
[ Site map before redesign ]
[ Restructured Sitemap ]
The restructured sitemap groups content by patient intent: understanding conditions, exploring treatments, and accessing care.
[ BEFORE ]
Organized by medical specialty
[ AFTER ]
Organized by patient questions
"Patients search by symptoms and concerns, not department names"
[ BEFORE ]
Flat navigation with 12+ items
[ AFTER ]
Tiered structure with 5 primary categories
"Reduce cognitive load while maintaining content depth"
[ BEFORE ]
Treatment pages buried 3 levels deep
[ AFTER ]
Treatment information accessible from any condition page
"Patients naturally move from understanding to action"
[ Homepage Direction ]
The homepage needed to serve multiple audiences, patients, caregivers, and referring physicians, while maintaining clarity. We developed iterative directions before landing on the final approach.
[ WHAT CHANGED ]
Reduced hero messaging to single, clear value proposition
Added condition pathways for quick self-identification
Established credibility section with provider credentials
Simplified footer to essential navigation only
[ WHY THESE CHANGES ]
Patients need immediate clarity on site purpose
Self-identification reduces search time significantly
Medical credibility addresses trust concerns
Less navigation options means clearer choices
The homepage now serves as a way finding tool rather than a content dump, guiding patients toward the specific information they need.
[ Visual System ]
A cohesive visual language establishes trust and aids comprehension. Every choice from color to spacing was made with healthcare context in mind.
[ Color Palette & Roles]
#000000
#FACA5E
#57BFB1
#765F91
#D1D1D1
#FFFFFF
Gradients
[ Typography Hierarchy]
Source Serif
Thin - Light - Regular - Medium - SemiBold - Bold
OVERVIEW
Aa
Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
WEIGHTS
Thin
Extra Light
Light
Regular
Medium
SemiBold Bold
Extrabold
Black
[ Logo Exploration ]
The existing logo needed refinement to align with the updated visual direction. We explored simplification while maintaining recognition.
ZAHSR Inc
ZAHSR Inc
ZAHSR Inc
[ 5 ]
Impact & Reflection
[ Measuring success beyond pixels and considering what this work enables.]
[ Project Outcomes ]
Clarity
Homepage communicates platform purpose within seconds
Content hierarchy guides users toward relevant information
Navigation reflects how patients actually think about care
Trust
Visual design projects medical authority and credibility
Consistent styling builds confidence across pages
Professional aesthetics match content quality
Complete design system documented for implementation
Component specifications ready for development
Guidelines enable consistent future content additions
[ What This Enables ]
Immediate Next Steps
User testing with actual patients and caregivers
Content migration following new architecture
Development implementation using design specs
Stakeholder review and feedback integration
Future Possibilities
AI-powered symptom checker integration
Interactive treatment comparison tools
Personalized content recommendations
Patient portal and appointment scheduling
[ Key Takeaways ]
01
Healthcare UX is not about reducing features , it’s about reducing anxiety through clarity.
02
In medical contexts, visual design directly influences trust, comprehension, and decision-making.
03
Information architecture and visual hierarchy must work as one system to guide users confidently.
04
Designing for real clients means balancing user advocacy with practical constraints and implementation reality.
05
Strong healthcare experiences prioritise calm guidance over visual novelty or trend-driven design.
READY TO TURN FICTION INTO FLOW?Let's Collaborate
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